Winning Workshop: Mistake Or Stroke Of Genius?

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Chris Makell - Radiance MarketingChris Makell with Radiance Marketing recently hosted her workshop, “How To Stop Trading Hours For Dollars”.  Highly regarded as the marketing mentor/coach to solopreneurs – coaches, consultants, speakers, and small business owners, Chris has the experience and expertise to show you specifically what to do and how to do it to make your business more successful, faster.

She is the founder of Radiance Marketing, a company who recognizes that marketing is NOT a one time, isolated event, but radiates to touch multiple areas of your business!

For my Winning Workshops: Grow Your Business With Live Events Show, I interviewed Chris about her experience hosting her workshop. Although the workshop was small, it was highly successful.  Chris positioned herself as an expert, created raving fans and generated several referrals.   In this episode, Chris talks about how a big mistake ended up to be the best thing that happened to her event.  It really is a matter of turning lemons into lemonade! Find out how she used the concept of a “Profit Seat” to really add value to her audience and what she learned from the workshop experience.

You can listen to the episode on my show page on the Women’s Information Network.  While there, check the other articles and shows on a variety of topics, like family, business, self help, relationships, style and so much more.

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Daphne Bousquet, CMP

Daphne Bousquet, CMP

For more strategies to make your workshops and seminars more profitable, you’ll want to pick up a copy of the free report "Three Simple Secrets To Making 10K In A Day With Small Workshops." Daphne Bousquet uses her 20+ years of event industry experience to create profitable event strategies and marketing for coaches, entrepreneurs, speakers and self employed professionals that want to grow their businesses with workshops and seminars. She is the creator of the Butts In Seats Virtual Boot Camp, a unique digital course that teaches you how to fill your events with your ideal audience.
Daphne Bousquet, CMP
Daphne Bousquet, CMP
Daphne Bousquet, CMP

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