Multiple Streams Of Seminar Income

13 Flares 13 Flares ×

The secret that allows experts to take a quantum leap in their business is to put on a lucrative event that makes more money in a single weekend than most people make in an entire year.  In this series I share the strategies that allow these expert seminars to be super profitable.  The first strategy is to create seminar content that people actually want, and the second is that you need to know how to get the butts in the seats of your workshops and seminars.  The third strategy is

Strategy #3 – Multiple Streams of Seminar Income

Multiple Streams Of Seminar RevenueThe experts know that in order to make a substantial income with their seminars, they need to rely on more than just ticket sales. Sure, having 50 people pay $1,000 for your seminar makes a nice income, but it doesn’t make you a millionaire.  And while $50,000 isn’t chump change, when you factor in the costs of your marketing, the venue and your audiovisual requirements, it isn’t going to make you rich.

The real success of your workshop or seminar is in the additional revenue streams.  And yes, the more revenue streams, the more lucrative your seminar will be.  Of these additional sources of income, the back of the room sales are the most obvious.  Many of the gurus use their seminars to fill up their high end mastermind programs.  And some of these programs are well in the tens of thousands of dollars per year and sometimes even break $100,000.  That is per person, so you can see how one seminar can get you up to the seven figures in a hurry.

But don’t stop there.  There are many more revenue streams that will boost your seminar profit.  You can add sponsors by targeting companies that share your ideal audience.  You can also invite speakers and receive a share of anything they sell during their portion of the program.  The added bonus is that it gives you a break as well.   And by turning your workshop into an information product, your seminar will continue to bring in income long after your attendees have gone home.

Want more tips and strategies for sharing your message, impacting more people & make more $$ doing it? Join me for a free teleseminar at

13 Flares Twitter 0 Facebook 0 LinkedIn 13 Google+ 0 13 Flares ×
Daphne Bousquet, CMP

Daphne Bousquet, CMP

For more strategies to make your workshops and seminars more profitable, you’ll want to pick up a copy of the free report "Three Simple Secrets To Making 10K In A Day With Small Workshops." Daphne Bousquet uses her 20+ years of event industry experience to create profitable event strategies and marketing for coaches, entrepreneurs, speakers and self employed professionals that want to grow their businesses with workshops and seminars. She is the creator of the Butts In Seats Virtual Boot Camp, a unique digital course that teaches you how to fill your events with your ideal audience.
Daphne Bousquet, CMP
Daphne Bousquet, CMP
Daphne Bousquet, CMP

Speak Your Mind


CommentLuv badge