When you are marketing your workshops and seminars, it is important to stay visible so that people can find you. It is much easier to fill your events when you have a list of people who love what you teach. You reach them by being in front of them with your content; articles, blog posts, videos, presentations, etc. The nice thing is that you can have all those pieces of content with very little work.
In the previous blogpost about content repurposing, I shared an infographic that shows you how to repurpose your blog post. With one blog post, you create articles for different directories, a video for YouTube and a presentation for SlideShare. And your YouTube and SlideShare presentation can also be shared on your blog again.
By repurposing your content you come full circle with one piece of writing…
Let me demonstrate by showing you a blog post, video and SlideShare presentation.
The article is part of a teleseminar I did a couple of years ago and turned into several blog posts about what you need to create your first six figure seminar.
Then I created a Powerpoint presentation from the article and recorded a video with a software called Camtasia. I posted the video on YouTube and the presentation on SlideShare. Easy peasy!
That was 1 article, 3 blog posts, 1 presentation and 1 video. Just imagine what you can create from a day long workshop!
Event Strategy: 3 Keys To An Event Strategy For More Profit on SlideShare
Event Strategy: 3 Keys To An Event Strategy For More Profit on YouTube