How To Keep Your Audience Engaged

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In the Content Module of the Event C.A.S.H. System, I talked about how important it is to keep your audience engaged.  Unfortunately, we have short attention spans and if you just keep talking you lose your audience.

That is why it is important to change the energy in the room frequently.  In this video, Dr. Joanna Martin demonstrates some ways to keep your audience’s attention at your workshops and seminars.

What are you doing to keep your audience engaged? Are you mixing it up every 7 minutes? Please leave your comment below.

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Daphne Bousquet, CMP

Daphne Bousquet, CMP

For more strategies to make your workshops and seminars more profitable, you’ll want to pick up a copy of the free report "Three Simple Secrets To Making 10K In A Day With Small Workshops." Daphne Bousquet uses her 20+ years of event industry experience to create profitable event strategies and marketing for coaches, entrepreneurs, speakers and self employed professionals that want to grow their businesses with workshops and seminars. She is the creator of the Butts In Seats Virtual Boot Camp, a unique digital course that teaches you how to fill your events with your ideal audience.
Daphne Bousquet, CMP
Daphne Bousquet, CMP
Daphne Bousquet, CMP


  1. That was a very interesting video, Daphne. I thought the average attention span was 45 minutes. I guess our sped up lifestyles are decreasing our attention spans. That puts an entirely different spin on how to do a presentation, doesn’t it?
    Jeannette Koczela recently posted..The Science of Getting Rich – Quote 30a

    • Daphne Bousquet, CMP says:

      I knew our attention span was short, but I always thought it was more like 20 minutes. Our lives are definitely speeding up!

  2. Chris says:

    That was great Daphne! I hadn’t considered the 7 minute mark to get the audience “active” so that you keep their attention. Certainly her point at the end…watching THEIR energy is so key! I know that I’m focused on maintaining my own energy that we can overlook it, so a 7 minute reminder is a great idea!
    Chris recently posted..An airport’s lesson in client attraction that you can use

    • Daphne Bousquet, CMP says:

      We don’t all have teleprompters, but we should all have an event planner/team in the back that can keep us on track with time and gives us reminders to shake it up a bit.

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