How Many High End Clients Do You Want Next Year?

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2014_desk_calendar_pc_400_clr_10367What are your plans for next year?  Is it going to be better than this year?  How much are you going to grow your business by?  How are you going to accomplish that?

As 2014 is less than 50 days away, it is time to think about where you are going.  What is your income goal for next year?  How many clients is that going to take?

Here are a few ways you can reach your income goal.

If you want to make $100,000 next year, and you offer $500 packages or products, you have to sell 200 of them.  That is almost 17 per month.  Or one every other day. What is your plan for accomplishing that?

On the other hand, if you have a $5,000 package, you only need 20 clients to reach that goal. With a $10,000 package, you need only 10 clients.

When you break it down like that, it is obvious that having a few high end clients will get you to your goal a whole lot quicker. Here are some tips that will help you land those high end clients in 2014.

Package Your Expertise

If you sell your time by the hour, you will have hard time ever getting to your goal.  Your clients don’t want your time, they want results.  And frankly, if you can deliver it to them in less time, it is worth more to your clients. Turn your brilliance into a signature system that you can teach in a variety of formats.   These formats can be online, at a 2 or 3 day event and in person in one on one coaching and in group masterminds or coaching groups.

Charge For Results

It is not about the cost for your clients, it is about the value.  Is it worth $5,000 to your clients to solve a $10,000 problem?  Is it worth $10,000 to learn how to make $10,000 over and over again?  How about cutting a year of your learning curve? Of course it is.  It is about the return on their investment, not about the cost.  When you keep that in mind, it becomes easier to charge what you are worth and enroll high end clients.

Host An Event

It is proven that events are the single best way to enroll high end clients by the handful. By delivering great content and value, you establish the kind of trust and excitement needed for your attendees to take that next step and enroll in a high end relationship with you.

Ready to make your goals a reality in 2014?  Then it is time to take action now.  Write down your financial goal and how many clients it would take to make that goal a reality.  And then book a one on one Event Strategy Breakthrough Session with me so that we can flesh out an event where you can enroll your high end clients.  Go to and fill out your application today.




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Daphne Bousquet, CMP

Daphne Bousquet, CMP

For more strategies to make your workshops and seminars more profitable, you’ll want to pick up a copy of the free report "Three Simple Secrets To Making 10K In A Day With Small Workshops." Daphne Bousquet uses her 20+ years of event industry experience to create profitable event strategies and marketing for coaches, entrepreneurs, speakers and self employed professionals that want to grow their businesses with workshops and seminars. She is the creator of the Butts In Seats Virtual Boot Camp, a unique digital course that teaches you how to fill your events with your ideal audience.
Daphne Bousquet, CMP
Daphne Bousquet, CMP
Daphne Bousquet, CMP


  1. Lynne says:

    Thanks for the great tips! Looking forward to 2014 and the great business it will bring.
    Lynne recently posted..10 Work Coaching Tips That Work


  1. […] shows that using video on landing pages and blogs can increase conversion by 80%. How Many High End Clients Do You Want Next Year? Ready to make your goals a reality in 2014?  Then it is time to take action […]

  2. […] How Many High End Clients Do You Want Next Year? Now that we’re into December, more folks are starting to post their year-in-review and planning for 2014 posts. Daphne Bousquet has a nice one on her Event Strategy Solutions blog that caught my eye because it’s part of what I did this year that made business grow so much on BlogAid. […]

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