Filling Workshops and Seminars: Why Is It So Difficult?

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Are you struggling to fill your workshops and seminars?  If so, you are not alone.

Getting butts in the seats is notoriously a challenge for every workshop and seminar host.

Why is it so hard?

Just your basic marketing is not enough to do the trick, because you are asking a lot more from your audience than just buying something.

Keys to filling your workshops and seminarsIn addition to asking them to buy a ticket, you are asking them to incur travel expenses and most of all, take time away from their business and their family.  And these days, people value their time even more than money.

You better make it crystal clear to them WHY they should invest their time and money to come see you.

That is what I will teach in the upcoming FREE webinar,

The 5 Essential Keys to Filling
Your Workshops and Seminars

In this webinar, you will learn:

  • The 3 M’s that result in sold out workshops and seminars
  • What it is that makes your audience want to pull out their wallet and buy a ticket to your event?
  • The most cost effective way to market your workshops and seminars
  • Why you can’t market your weekend seminar the same as your morning workshop. If you do, your empty room will leave you frustrated and discouraged.
  • The biggest mistake that prevents your audience from registering for your workshops


If you want to know the 5 keys to filling your seminar or workshop, I invite you to join me for this free webinar.  I guarantee you will come away with practical tips you can implement right now.

Register now at



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Daphne Bousquet, CMP

Daphne Bousquet, CMP

For more strategies to make your workshops and seminars more profitable, you’ll want to pick up a copy of the free report "Three Simple Secrets To Making 10K In A Day With Small Workshops." Daphne Bousquet uses her 20+ years of event industry experience to create profitable event strategies and marketing for coaches, entrepreneurs, speakers and self employed professionals that want to grow their businesses with workshops and seminars. She is the creator of the Butts In Seats Virtual Boot Camp, a unique digital course that teaches you how to fill your events with your ideal audience.
Daphne Bousquet, CMP
Daphne Bousquet, CMP
Daphne Bousquet, CMP


  1. Great message..Love to know more

  2. I missed this one! Is there another of these seminars coming up?
    teri pickens recently posted..Two Steps in Learning How To Be Spiritual Without Being Religious

    • Daphne Bousquet, CMP says:

      Stay tuned, Teri. I am sure I will do one in early fall!

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