Content Is So Much More Than Articles

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Now many people who want to attract ideal clients to their websites know that using content in the form of articles is a great way to do that. And rightly so… article marketing is very effective. When posted on online article sites it can increase your search engine rankings, make you an expert in your field and drive prospects to your website.

However, articles are just the beginning. There are many, many forms of content you can create. Below are some ideas of digital and tangible to get you started:

  • Articles
  • Blog Posts
  • Checklists
  • Pre-records audios
  • Podcasts
  • Teleseminars
  • Webinars
  • Streaming Video
  • Screen Capture Video
  • Audio and Video Transcripts
  • Email broadcasts (ezines)
  • Pre-schedule autoresponder emails
  • Postcards
  • Print Newsletters
  • Books
  • Workbooks
  • CDs
  • DVDs
  • And my personal favorite…Workshops

Does the list get you thinking? Great! Remember, people like to consume content in a variety of ways. Give them choices and you’ll capture more of your audience and you’ll come to understand which formats they prefer for specific types of info. Think of it this way: the MORE content the merrier.

If the idea of creating all this content scares you, I have a way to help for free. The “Outshine, Outperform and Outsell Your Competition with Online and Offline Marketing” report shares an innovated concept to market yourself both offline and online that costs nothing but your time.  It is the perfect companion to “How To Get The Butts In The Seats Of Your Next Workshop Or Seminar“.

You can get your copy right here.

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Daphne Bousquet, CMP

Daphne Bousquet, CMP

For more strategies to make your workshops and seminars more profitable, you’ll want to pick up a copy of the free report "Three Simple Secrets To Making 10K In A Day With Small Workshops." Daphne Bousquet uses her 20+ years of event industry experience to create profitable event strategies and marketing for coaches, entrepreneurs, speakers and self employed professionals that want to grow their businesses with workshops and seminars. She is the creator of the Butts In Seats Virtual Boot Camp, a unique digital course that teaches you how to fill your events with your ideal audience.
Daphne Bousquet, CMP
Daphne Bousquet, CMP
Daphne Bousquet, CMP

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