One of the challenges that workshop and seminar hosts face is to get attendees to their events.
Fortunately with the rise of the internet and social media, getting the word out has never been cheaper or easier. Or has it?
The internet has transformed the way individuals communicate and make choices.
No longer can you depend on pushing out information and expect attendees to show up for your events. The Information Age is over and the Recommendation Age has begun.
The good news is that expensive ads in newspapers are no longer effective and are replaced with social media networks that are free or inexpensive to use.
The bad news is that the ever-evolving world of social media is overwhelming and sometimes it seems that you need an IT degree to make sense of it all.
Between Twitter, Facebook, LinkedIn, YouTube and Google+,
what works best for YOUR workshop?
Do you need to spend time on all of these networks promoting your events and if so, where are you going to find the time to plan your seminar?
Likely everything you seen on social media has been long on theory, NONE on “how to.”
It is enough to throw in the towel before you even begin, especially if you are new to social media.
You are an expert in your field and really good at what you do. You coach, speak, write and change people’s lives with your insights and skills.
Wouldn’t it be nice to be able to connect with people who need exactly the kind of expertise that you offer? The Social Web gives you the opportunity to nurture very real, human relationships through online mediums.
The kind of relationships that causes people to step up and say, “I want to learn more from you”. The kind of relationships that entice people to come to your workshops and seminars.
Introducing a brand new kind of program
How to Market a Seminar With Social Media
is a step-by-step guide of what to do — and what to avoid.
It takes the overwhelming social media spectrum and breaks it into small, digestible pieces, so that you know exactly which step to take. Spread out over 6 months, each weekly lesson is only 15-20 minutes long with clear action steps for you to implement that week.
I know that you don’t have hours to devote to learning and implementing. Besides, information overload results in so-called “shelf-help”. You know, the information that sits on your shelf or in your computer, but there is no way you have the time to implement it.
I want you to get your information in short bursts, so that you can actually do something with it.
Since not everyone learns the same way, you can choose to watch a how to video, listen to the audio or read the illustrated text lesson complete with screen shots. No matter how you prefer to learn, you will get the most out of this course.
The program provides you with methods to join conversations, engage audiences, and measure this interaction. After all, what is the use of spending your valuable time and effort on social media networks if you don’t know if it works or not?
Twitter, Facebook, LinkedIn, YouTube and Google+ are all represented with lots of details on each social media venue. In addition to lessons that give an overview of the venue, you will receive clear “how to” videos, explaining the basic steps of how to create an account.
Better yet, you will also learn how to use little known features to promote your event to a receptive audience.
Best of all, it explains which social media venue fits which event needs best. That allows you to have a presence on all the social media, but actively pursue the networks that will actually bring you results and attendees.
“I am a Confirmed Fan!”
I am half way through lesson 8 of How to Market A Seminar with Social Media and am so pleased that I signed up to your program.
The information you give is totally complete and having started the program as an absolute novice, I am now confident that I’ll be able to work with LinkedIn, Facebook and Twitter.
The one aspect that is definitely different from other programs, is how complete the information is, and how you cover so much rather than leaving a lot of loose ends to be filled-in.
Unfortunately most programs sold over the Internet are really tools to “up-sell” into something else…. not yours!
I am a confirmed fan.
Seymour Englander
www.thebehaviorfactor.com
“How to Market a Seminar with Social Media is Brilliant”
Here Is The Truth:
The truth is, I am not some social media guru or even a big expert. I don’t have tens of thousands of Twitter followers, and thousands of Facebook friends. I am an event planner and workshop and seminar expert at heart and the creator of the “How To Get Butts In The Seats Of Your Next Workshop Or Seminar System“ However, I love social media and have used it successfully for several years now.
When I started using social media for business in 2009, I saw the great possibilities and experienced some of the pitfalls as well.
Although I have build great relationships with clients on the different social networks and monetized my presence on social media, there have been times that I spent WAY too much time and not getting anything done.
I was tweeting and spending time on Facebook and next thing I knew the day had gone by. Know the feeling? There was so much to learn, to see and to do and once you disappear down that rabbit hole, it is hard to get out.
I learned some valuable secrets and tools that help me get the most out of my social media time and how to avoid the dreaded rabbit hole. I share them all in this powerful program.
It took time for me to figure out what network was working for me and why. Where should I spend most of my time? What works for me may not work for you. Every audience is different. However, in this course I give you clear insights in why one network works better for some audiences than others.
Why Am I So SMUG?
To show you how important social media is to me, I have been part of a SMUG group in my community. SMUG stands for Social Media Users Group and it was a small group of entrepreneurs who came together every Thursday at 6am at the local Starbucks to work on their social media strategy. (You either have to be crazy or super committed to do social media at 6am every week!)
Anyway, here is what one of them said about me:
“Daphne Bousquet has been on the bleeding edge of social media and is, in my view, a real expert. Every week, I pick up something that would take me hours were I to attempt to learn it by reading or scouring the internet.”
I have also created a LinkedIn group that features some great conversations and tips about Seminar Marketing and I will share my experiences with LinkedIn groups in the course.
What you can expect from
How To Market A Seminar With Social Media:
- Step by step instructions on how to set up your accounts, add friends, followers and connections and how to engage and build relationships with them. The how to videos make it so easy, even a technophobe can do it!
- How to nurture those relationships and turn them into leads and attendees
- Generate buzz for your event using Twitter features like hashtags, lists and yes, even parties!
- Build your credibility by sharing your best content. How, where, when and how often to post it for maximum visibility.
- Find out if you should care how many Twitter followers you have. You should, but not in the ego-stroking way you may be inclined to. You’ll learn what is more important than having tens of thousands of followers.
- The best strategies for engaging your audience on Twitter, LinkedIn, Facebook, YouTube and Google+. An engaged audience wants to learn more at your events.
- Save a tremendous amount of time of trial and error. Sure, you can figure it out on your own, but is that really the best use of your time?
- My favorite way to save time and effort on social media. I will teach you how to get done more in less time with this handy tool.
WARNING:
Social media marketing for your business and events takes time. Social media is based on relationships and those are impossible to build up in a week.
If you are looking for instant gratification, this course (and perhaps social media in general) is not for you.
Who is this course for?
- Workshop and seminar leaders who want to expand their reach beyond their immediate circle of influence.
- Coaches, speakers and authors who see a workshop in their future and want to start building their audience.
- Seminar hosts who want to engage with their audience in a more meaningful way.
- Event marketers who are new to social media or have limited experience with social media and want useful “hands on tools” or strategies how to actually PLAN and IMPLEMENT a social media event strategy.
Here is just a glimpse of what you will learn in the first 10 lessons alone:
- Lesson 1 – Laying the Foundation
- Lesson 2 – Profiles
- Lesson 3 – Social Media Do’s and Don’ts
- Lesson 4 – Friends and Followers
- Lesson 5 – Time Saving Tips and Strategies
- Lesson 6 – Tweeting Your Way To More Attendees
- Lesson 7 – #Hashtag Marketing
- Lesson 8 – Twitter Lists For More Exposure
- Lesson 9 – Twitter Parties!
- Lesson 10 – LinkedIn Connections
And after these lessons we will delve more into LinkedIn, and continue with Facebook, YouTube and Google+. I even added a lesson on Pinterest, since the network is growing so fast and has great marketing potential for events.
“It’s Fantastic!”
“I just took your Pinterest course and it’s fantastic! I didn’t know much about Pinterest and definitely had no idea how to use it for marketing. After watching the video, I am now ready to create my account and start incorporating Pinterest into my marketing.
Thanks and I look forward to taking the rest of your How to Market a Seminar with Social Media course.”
~Judith Gilchrist, JV Specialists
Why Should I Choose Your Program?
There are plenty of other social media programs out there that will teach you the basics. Some of them are cheaper; some of them are more expensive. There are programs that give you more technical knowledge and plenty that target marketing executives of larger companies.
However, this program is tailor-made for you:
The author, speaker, coach or entrepreneur that wants to use social media to promote their workshops and seminars.
Each feature of the social networks is clearly explained and applied to how you can use that feature to get more attendees for your workshops and seminars. That’s it.
Social media is the most inexpensive way to market your workshops and seminars. Although social media is a long term strategy, that doesn’t mean you won’t see benefits instantly.
As you start interacting with your audience and growing your following, you will get inquiries for your services, even if you are not marketing your event just yet. You will meet wonderful people, build your credibility and improve your visibility.
And get some paying clients, too…
What would you expect to pay for a program that will guide you through the maze of social media event marketing?
Hundreds of dollars? It would be worth it to add attendees to your workshop that you wouldn’t have been able to reach without social media.
Adding attendees that turn into raving fans, buy your courses and services and become lifelong clients is easily worth thousands of dollars. Social media plays a big part in this and that part is only going to get bigger.
Yet you won’t pay thousands or even hundreds of dollars.
For this 6 month program with weekly lessons and nuggets of social media gold, you only pay $47 $27 per month.
Special Bonus
- For the first 20 people only who sign up, I will host a private VIP group call in which I will answer any of your questions about planning, promoting and profiting from your workshops and seminars.
- Private Facebook Group where you can ask your questions and network with fellow workshop and seminar leaders
Of course this comes with my personal guarantee!
This is a month by month program that can be canceled at any time. So you have nothing to lose and everything to gain!
So, are your ready to start harnessing the power of social media for your workshops and seminars?
If so, just click on the Subscribe button and as soon as you register you will get immediate access to your first lesson. Every 30 days you will be billed for the following month. You can cancel any time.
Yes Daphne, I am ready!
I know I will get:
- 26 weekly lessons that will teach me how to market my seminar with social media
- Short and easy to digest Videos, Audios and pdf lessons, so I have time to learn and implement from the format I prefer.
- Group Q&A call in which I answer all your workshop and seminar questions (First 20 only)
- Private Facebook group for the support I need throughout the course. I know you won’t leave me stranded.
- Member Only offers
All this for only $47 $27 per month
Social media is not a fad.
It is here to stay and it is ideal for small businesses like you and me to level the playing field with the big boys and girls. It is especially suited for workshops and seminars…
Events and social media go together like peanut butter and jelly or wine and cheese.
But you need to know exactly how to harness to power of the social web to make it work for you.
Get started right now and in 6 months you will be marketing your seminar on your favorite social networks like a pro.
To your event success,
Daphne
PS. The longer you wait, the longer it will take to build that social presence that will fill your workshops, and buys your products and services. Why not start right now, while the price is still low?







